Flow since 2021
Danish design of absorbent underwear and care of premium quality
Flow Intimates is a Danish, female founded brand that develops absorbent underwear such as menstrual panties and absorbent nursing bras for women and girls at all stages of life.
We design in Copenhagen and produce close to home; in Portugal, Turkey, Lithuania and Denmark.
We create products that make menstruation, discharge and postpartum period safer, less complicated and much more comfortable.
Flow was created from one simple thought:
Our bodies undergo tremendous physiological and hormonal changes from menarche to menopause - it deserves the best products without compromising your aesthetics, style, comfort and safety.
Founder's story
How did Flow come about?
I started Flow Intimates three months after the birth of my daughter in 2021. That was the time my body needed to adjust from being pregnant to menstruating again.
But I was nowhere near ready, with my body leaking everywhere, or for old menstrual products after a year and a half of fertility treatment. I searched for:
〰️ A non-invasive menstrual product to manage my period.
〰️ A reusable solution that kept me on the course I had set years earlier by saying goodbye to pads and tampons
〰️ A solution that was delicious for me. I was tired of the habit of pulling out the most worn-out panties from the drawer for my bleeding days - it didn't exactly make me feel better when I was bleeding.
〰️ Products for my cycle that I could feel safe with. No perfume, no chemicals, just softness for my lower abdomen and milky breasts.
Always premium quality - never PFAS or nanosilver
What products can you find with us?
Absorbent underwear for period flow
For light, moderate and heavy bleeding. Designed to be used alone during your period or as a supplement to your cup or menstrual pad.
Find all menstrual panties
Absorbent underwear for everyday flow
For easy flow.
Absorbent underwear for everyday use that replaces panty liners for discharge, spotting and everyday comfort.
Absorbent underwear for postpartum flow
For moderate and heavy flow.
Absorbent nursing bra and absorbent panties for postpartum bleeding and the first time after birth.
Period Swimwear
For light to moderate flow.
Swimwear with built-in absorption and protection, so you can continue swimming, even when you're menstruating.
Care for leaking, bleeding, dripping bodies
Care products for the discomforts of a cyclical body. Developed with proven ingredients, without perfume and with consideration for sensitive skin.
Through the bloody hustle, we're right there with you
Flow principles
Our first priority at the time was to find a supplier with a code of ethics we could support.
Our supplier in Turkey is GOTS certified, as is our Portuguese supplier.
The fact that our suppliers are certified to GOTS guarantees us independent certification of the entire supply chain.
When a supplier is certified, it means that there is a regulated minimum wage, no discrimination, a safe and hygienic working environment, decent and regulated working hours, the right to bargain collectively, and so on.
That we will discover in the 2020s that our menstrual products are filled with lead, perfumes, bleaches, PFAS, nanosilver and other unwanted chemicals and heavy metals is beyond us.
We do not use any chemical 'stay fresh' treatments in our underwear, and you can read more about the safety of our products here.
We only make products that we love and use ourselves. They must last through everyday use.
The world is full of poor quality, and the spiral is downward.
We insist on proper quality, and you can see this in the materials we use, such as organic cotton, organic merino wool, lyocell, Econyl.
🩸We will show you the reality you already know.
🩸We test our panties with real menstrual blood.
🩸If we show blood, we show you real menstrual blood from real menstruating women.
🩸We believe that you can do a lot, even when you're menstruating - but you don't have to.
🩸We want to create an embracing, knowledgeable and inclusive place where we tell things as they are.
🩸We will try to influence our surroundings to greater understanding and insight through a positive focus on what we want even more.
Read more here
Flow is constantly doing small collaborations with other creative brands. Some collaborations will be more permanent, while others will be "here and now", so if you want to support them, you'll have to hurry.
It can be difficult to always be the smallest in an industry where it is often about volume and speed.
We have a small panel of skilled testers who help develop our products with us.
We are very grateful for the trust and time they give us. If you also want to test, please sign up.
Flow is not just an underwear brand. We are also a universe of knowledge about:
- Menstrual cycle
- Fertility
- Postpartum
- Perimenopause and transition
- Mental health and cycle
We believe that knowledge creates security - both of which we lacked in our childhood and youth.
That's why you'll find guides, articles and professionally verified content, always written at eye level - in our Flow Journal,
From the start, we have prioritized top of line suppliers - close to home. This means that we can drive our goods home instead of flying or sailing. This saves CO2 on transport.
From day one, our goal has been for you to feel like yourself when you bleed.
See our menstrual panties here
Menstrual panties
